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Database Marketing Database Marketing by Robert Shaw, Merlin Stone

Database Marketing

by Robert Shaw, Merlin Stone


ISBN 13: 9780704506398

Format: Paperback (200 pages)
Publisher: Gower Publishing Ltd
Published: 21 Dec 1989

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Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer (Market Research in Practice) Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer (Market Research in Practice) by Merlin STONE,Alison BOND,Bryan FOSS

Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer (Market Research in Practice)

by Merlin STONE,Alison BOND,Bryan FOSS


ISBN 13: 9780749442927

Format: Illustrated (304 pages)
Publisher: Kogan Page
Published: 10 Jan 2004

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Up Close and Personal?: Customer Relationship Marketing at Work Up Close and Personal?: Customer Relationship Marketing at Work by Paul R Gamble,Merlin Stone,Neil Woodcock,Bryan Foss

Up Close and Personal?: Customer Relationship Marketing at Work

by Paul R Gamble,Merlin Stone,Neil Woodcock,Bryan Foss


ISBN 13: 9780749438319

Format: CD-ROM (368 pages)
Publisher: Kogan Page
Published: 03 Dec 2002
Other Format: Hardcover

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Competitive Customer Care: A Guide to Keeping Customers Competitive Customer Care: A Guide to Keeping Customers by Merlin Stone, Laurie Young

Competitive Customer Care: A Guide to Keeping Customers

by Merlin Stone, Laurie Young


ISBN 13: 9781855240520

Format: Paperback (352 pages)
Publisher: Croner Publications
Published: Jan 1992

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Crm in Financial Services: A Practical Guide to Making Customer Relationship Management Work Crm in Financial Services: A Practical Guide to Making Customer Relationship Management Work by Merlin Stone,Bryan Foss

Crm in Financial Services: A Practical Guide to Making Customer Relationship Management Work

by Merlin Stone,Bryan Foss


ISBN 13: 9780749436964

Format: Hardcover (700 pages)
Publisher: Kogan Page
Published: 14 Jun 2002

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Up Close and Personal?: Customer Relationship Marketing at Work Up Close and Personal?: Customer Relationship Marketing at Work by Paul GAMBLE,Merlin STONE,Neil WOODCOCK

Up Close and Personal?: Customer Relationship Marketing at Work

by Paul GAMBLE,Merlin STONE,Neil WOODCOCK


ISBN 13: 9780749446918

Format: Paperback (440 pages)
Publisher: Kogan Page
Published: 03 May 2006

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Customer Relationship Marketing: Get to Know Your Customers and Win Their Loyalty (Marketing in Action) Customer Relationship Marketing: Get to Know Your Customers and Win Their Loyalty (Marketing in Action) by Merlin Stone, Neil Woodcock, Liz Machtynger

Customer Relationship Marketing: Get to Know Your Customers and Win Their Loyalty (Marketing in Action)

by Merlin Stone, Neil Woodcock, Liz Machtynger


ISBN 13: 9780749427009

Format: Paperback (228 pages)
Publisher: Kogan Page Ltd
Published: 01 Apr 2000
Other Format: Paperback

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Up Close and Personal?: Customer Relationship Marketing @ Work Up Close and Personal?: Customer Relationship Marketing @ Work by Merlin Stone, Paul R. Gamble, Neil Woodcock

Up Close and Personal?: Customer Relationship Marketing @ Work

by Merlin Stone, Paul R. Gamble, Neil Woodcock


ISBN 13: 9780749430870

Format: Hardcover (288 pages)
Publisher: Kogan Page Ltd
Published: 01 Sep 1999
Other Format: CD-ROM

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Customer Management Scorecard: Managing CRM for Profit Customer Management Scorecard: Managing CRM for Profit by Merlin Stone, Neil Woodcock, Bryan Foss

Customer Management Scorecard: Managing CRM for Profit

by Merlin Stone, Neil Woodcock, Bryan Foss


ISBN 13: 9780749438951

Format: Hardcover (428 pages)
Publisher: Kogan Page
Published: 14 Nov 2002

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Successful Customer Relationship Marketing: New Thinking, New Strategies, New Tools for Getting Closer to Your Customers Successful Customer Relationship Marketing: New Thinking, New Strategies, New Tools for Getting Closer to Your Customers by Merlin Stone, Bryan Foss

Successful Customer Relationship Marketing: New Thinking, New Strategies, New Tools for Getting Closer to Your Customers

by Merlin Stone, Bryan Foss


ISBN 13: 9780749435790

Format: Hardcover (448 pages)
Publisher: Kogan Page Ltd
Published: 01 Jul 2001

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Direct Hit: Direct Marketing with a Winning Edge - Winning Direct Marketing Campaigns (Pitman Marketing) Direct Hit: Direct Marketing with a Winning Edge - Winning Direct Marketing Campaigns (Pitman Marketing) by Alison Bond, Merlin Stone, Derek. Davies

Direct Hit: Direct Marketing with a Winning Edge - Winning Direct Marketing Campaigns (Pitman Marketing)

by Alison Bond, Merlin Stone, Derek. Davies


ISBN 13: 9780273616894

Format: Paperback (320 pages)
Publisher: Financial Times/ Prentice Hall
Published: 24 Oct 1995

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Relationship Marketing (Marketing in Action S.) Relationship Marketing (Marketing in Action S.) by Merlin Stone,Neil Woodcock

Relationship Marketing (Marketing in Action S.)

by Merlin Stone,Neil Woodcock


ISBN 13: 9780749417550

Format: Paperback (160 pages)
Publisher: Kogan Page Ltd
Published: 31 Aug 1995
Other Format: Paperback

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